Feedback tools don't get feedback.
The honest reason nobody answers your employee survey is not because they don't care. It is because they do care — and they have already done the math. They know that the tool promising anonymity is run by the company they work for. They know the Google Form has their email on it. They know the "open door policy" ends at the door.
So they write nothing. Or they write the safe thing. Or they wait until their exit interview, three weeks after it would have mattered, to tell you what was actually wrong.
- The anonymous form that logs their IP.
- The Google Form the CEO can see the responses on.
- The suggestion box that nobody opens in the break room.
- The Slack channel where "anonymous" means we can check.
- The 360 review run by the same person being reviewed.
- The exit interview, three weeks too late.
Here is what we have learned from operating a public version of this product: when you remove the name, and you remove the face, and you replace the voice — people say the things you need to hear. Not the terrible things. The true things.
A phone number. That is the whole product.
You sign up. We give you a dedicated number. You put it somewhere your people will see it — a poster in the break room, a line in the orientation packet, a slide at the end of the all-hands.
They call it. They hear your greeting. They choose how they want to sound. They speak. You get the message — transcribed, tagged, searchable, delivered to whichever channel you want.